BETTER RICH
Simple, casual leisure wear with striking washes and influences from the world of the American sports baseball and football - that's BETTER RICH. The American label has created an unmistakable, elegant design that is unparalleled in its special naturalness. The basic fashion is not only sporty, but also very trendy and can be combined perfectly.
Relaxed casual fashion with a sophisticated touch
The BETTER RICH label comes from the Meatpacking District, better known as Gansevoort Market. This is a district in New York that, as the name suggests, originally housed meat factories and is now a trendy address for innovative art and fashion. The fashion of the US label fits perfectly with the casual, simple style of the area. The influence of elements from the American sports baseball and football further underlines the look of the brand. The collection by BETTER RICH includes authentic, sporty basic clothing in an elegant design. The simple shirts, long sleeve shirts, sweatshirts as well as jackets and trousers made of sweatshirt material in a slightly washed-out look, together with the typical logo embroidery, various appliqués or seams with wash-out effect, reflect the philosophy of the label and enable the wearers of this fashion to express their individuality and a special attitude to life. The clothes by BETTER RICH are not only casual, but also produced with high-quality workmanship.
BETTER RICH in an unmistakable vintage style
It is not just the washes and design details of the brand which are unmistakable, but above all the elegant, delicate colors with a deliberate gray overlay, which dominate the entire collection. The pastel colors as well as beige and gray tones are by no means inconspicuous due to their vintage character, but stand out precisely because of the special wash and the unique design. All these factors mean that the label has become an integral part of the current fashion scene. Whether shirt, sweater or top, the American label offers its customers a modern look that goes just as well with jeans as it does with various current fashion trends. BETTER RICH is a casual, urban style that inspires women and men.
