Limited Edition A seasonal favorite returns: For the 2026 holiday season, the Panettone Diffuser is presented in the “Grand Hotel Sprezzatura” design by Agostino Iacurci, bringing the scent of Italy’s festive dessert into the theatrical world of Alpine hospitality.

The Panettone Diffuser evokes delicious nostalgic memories and captures the unmistakable scent of Italy’s beloved Christmas pastry. Zesty top notes of orange, bergamot, and mandarin blend with a soft, sweet heart note of panettone accord and a harmonious vanilla note in the base.

For the 2026 holiday season, the diffuser is presented in a glass vessel inspired by Acqua di Parma’s iconic Art Deco bottle and featuring Agostino Iacurci’s distinctive visual language. Abstract forms, alpine references, and human silhouettes evoke the elegance of the Grand Hotel Sprezzatura in the Italian Dolomites, where hospitality, design, and seasonal warmth blend into an atmospheric festive experience.

The composition, printed on watercolor paper, unfolds like a play of vibrant, moving colors that evolves with each new surface. On the diffuser’s glass vessel, applied gold leaf echoes the geometric shapes of the packaging. Through deliberate abrasion and patination, it achieves a deliberately raw, tactile surface.

The outer packaging is made of recyclable, FSC-certified paper and features the “Grand Hotel Sprezzatura” design by Agostino Iacurci. After use, the glass container becomes a reusable decorative object designed for longevity.
Volume: 180 ml / 6 FL OZ
Fragrance duration: 10–12 weeks

Fragrance notes:

• Citrus

Manufacturer info

Acqua di Parma

customercare@acquadiparma.it
https://www.acquadiparma.com

For an optimal fragrance experience, Acqua di Parma recommends the following application:

Unscrew the cap and remove the inner protective plate. Screw the cap back on and insert the fragrance sticks into the bottle.
When using the product for the first time, allow the fragrance sticks to absorb the scent for 24 hours before turning them over.
The frequency with which some or all of the fragrance sticks are turned over determines the intensity of the scent: the more often they are turned, the more intensely the scent unfolds. If the scent is too intense, remove some sticks until the desired intensity is achieved.

To prolong the scent’s duration, avoid high temperatures, direct sunlight, and strong air circulation, as these can accelerate evaporation.
Place the room fragrance diffuser on a flat surface that is not exposed to moisture.
Keep out of reach of children and pets.
Keep away from heat, hot surfaces, sparks, open flames, and other sources of ignition.
The fragrance concentrate contains natural ingredients. Therefore, its color may change slightly over time without affecting the quality of the scent.
After handling the rattan sticks, it is recommended to wash your hands with soap and clean water.
Liquid and vapor are highly flammable.