Le Sel d'Issey—the new powerful, vegan fragrance for men
Le Sel d'Issey is the new, energetic eau de toilette for men from Issey Miyake.
Salt dissolved in water, powerful yet clear and transparent. As soon as the water evaporates, the salt crystallizes on the skin, leaving behind its irresistible scent. It awakens the senses, gives energy, and invigorates the spirit. The power of salt gives life intensity and vitality.
Feel alive, feel the energy. Le Sel d'Issey. The power of salt.
The woody, maritime fragrance for men
This new, refreshing men's fragrance created by star perfumer Quentin Bisch is based on a long-lasting, powerful salt accord complemented by intense, masculine notes. Le Sel d'Issey Eau de Toilette is made from 95% natural ingredients, 100% natural French alcohol and is certified vegan.
The fragrance embodies the infinite movement between the two poles, the sea and the land. The powerful salt accord, representing the sea, blends with seaweed and oakmoss of natural origin. Oakmoss is a type of algae that has shifted its habitat from water to land over the course of evolution, symbolizing the eternal connection between sea and land in this unique fragrance.
The earthy pole, the land, contains intense woody notes that lend the fragrance density and texture. Natural sand vetiver combines with notes of natural, recycled cedarwood, which has been upcycled from wood chips from the furniture industry. The top note of natural ginger intensifies the freshness of the salt accord.
The interplay of these salty and woody poles gives the fragrance a dynamic energy that creates a powerful and fresh intensity.
A salt-inspired bottle
For Le Sel d'Issey, internationally renowned Japanese designer Tokujin Yoshioka has created a bottle with a pure and clear aesthetic that embodies the brightness of light and the energy of salt.
The bottle, which is made from 20% recycled glass, is transparent, revealing the delicate color of the fragrance, reminiscent of the salt at its heart. A transparent hemisphere is encapsulated in the base of the bottle, conveying powerful masculinity.
The light gray color of the outer packaging is also inspired by the natural, light color of salt. In addition to using materials from FSC™-certified forests and other controlled sources, the outer packaging also contains 10% upcycled seaweed of natural origin for the first time. The matte, slightly rough texture of the cardboard is reminiscent of the feel of crystallized salt.
In addition to the 50 ml and 100 ml sizes, Le Sel d'Issey is also available in a 150 ml refill version. Made in France.
How to intensify your fragrance experience
Apply Le Sel d'Issey directly to the skin and spray it on your pulse points—neck, wrists, and the inside of your elbows—to intensify the fragrance.
Fragrance notes
- Top notes: Salt accord, ginger
- Middle notes: Seaweed, sand vetiver
- Base notes: Cedarwood, oakmoss
Manufacturer info
BEAUTE PRESTIGE INTERNATIONAL
RUE DU FAUBOURG SAINT-HONORE 56/A
75008 PARIS
France
https://corp.shiseido.com/en/scp/inquiry/mail/form.php
