Phase Eight

Phase Eight

Phase Eight is synonymous with stunning dresses and feminine styles. Whether classic, elegant office looks, light casual clothing or festive evening wear, the label consistently offers flattering cuts, flowing fabrics and a style that women of all ages can identify with. Trends are cleverly incorporated into the collections without dominating them, while comfort and everyday practicality are always in the foreground at Phase Eight.

From routine to freestyle

Phase Eight was founded by Patsy Seddon in London in 1979. The young mother had been searching without success for affordable fashion that was both comfortable and attractive, and finally began to design it herself. She opened a small boutique in south London and sold her creations there for the first time under the name Phase Eight, which is made up of P. Hayes, Seddon's maiden name, and the address of her shop, 8 Bellevue Road.

Seddon's aspirations for her fashion have not changed to this day. Phase Eight stands for designer clothing for women that is feminine and flatters its wearer, but remains affordable. This ambition results in casual collections, office wear and evening wear, characterized by exclusive design, high-quality fabrics, unique prints and a philosophy that transcends age limits.

Phase Eight stands for feminine elegance

The focus of Phase Eight is on festive dresses that are characterized by luxurious materials and elegant textures, while above all being cut to flatter the female silhouette. In 2012, the label was expanded to include the limited "Collection 8", which ensures particularly glamorous appearances with dramatic cuts and opulent decorations. Under the name "8 Bridal", the brand has also been designing bridal fashion since 2013 and relies on a very clear and modern design with a wonderfully light appearance.

Phase Eight's daywear is also characterized by feminine, flowing cuts and flattering shapes, which is particularly evident in elegant blouses, waisted dresses and sophisticated shirts. Colorful and with expressive patterns, these pieces give your outfit individuality and character. However, the focus is always on comfort.