Kids for Kids

Kid's fashion

Children bring a smile to every adult’s face with their joie de vivre and incomparable charm. Whether your little darling is a cute girl in a pink dress or an adorable boy who looks like a miniature version of his daddy in a jacket, shirt and trousers – at Breuninger you will find the latest kids fashion to suit your child. Discover pretty shirts, sweatshirts and jeans for children and find out which colors are currently in fashion for the little ones and how you can combine accessories and trendy kids clothing to create fashionable looks.

Baby fashion – pretty things for tiny ones

Whether as a gift for a birth or for your own child: baby clothes of any brand are simply cute. Bodysuits, light cardigans and cozy pants are part of a baby’s basic wardrobe. For celebrations like christenings, baby fashion offers fine shirts and jackets for boys. Girls wear a white or bright dress and socks with ruffles or cable knit. Accessories, such as scarves, add flair to baby clothes. The beloved brand Bellybutton has many original gift ideas in its range. When it comes to colors, Bellybutton stays with tradition: pink bath towels, a white and pink bathrobe and cozy, soft washcloths in bright white can all be found in the Bellybutton brand range as well as jersey blankets and rompers in soft blue. Lovers of high-quality baby fashion will also find what they are looking for with other manufacturers, because bbeing eco-friendly plays a major role in the range of almost every brand. Underwear and sweaters from ecologically produced materials are particularly gentle on the skin. Soft cardigans promise a cozy feeling of well-being, while luxurious underwear protects the most sensitive parts of the body. A hooded towel from Bellybutton is perfect for bath time, and a cuddly pillow from the same brand with a star print will entice sleep.

Colors for little princesses

In kids fashion, the color palette is evolving towards softer nuances: bright pink and gaudy neon colors are increasingly being replaced by pastel shades. Sweatshirts, blouses and sweaters are no longer predominantly brightly colored, but are often light pink with a discreet ajour pattern. Purple, which is popular with girls, now comes in a fresh guise with the trend color "Radiant Orchid". Be it a dress or a colorful shirt, this new shade of purple is increasingly popular in many patterns for kids. Fresh shades of green are equally popular. Lime green sweaters, long sleeve shirts and blouses go wonderfully with jeans and wide-leg trousers. Comic and animal prints on shirts or jackets are increasingly taking a back seat in kids fashion, while rocky prints and appliqués are making sporty appearances for girls Kids shoes in shades of pink are still all the rage in the playground.

Stylish looks for boys

For boys, kids fashion is still dominated by rich blue. From blue sweaters to long sleeve shirts and jackets to accessories such as hats or scarves in dark blue, the classic boys color is coming here in a big way. Boys can also be seen in grey jackets and sweatshirts in the playgrounds and sports fields. Although classic and understated, blue and gray look very fresh when combined with colorful accessories. And with jeans, where used-look washes are coming back into fashion in almost every brand, blue tops always look good. Denim jackets are also returning to kids fashion for boys. Functionality and a sporty design are increasingly prominent in jackets for kids. Cartoon characters are disappearing in favor of sports team logos. Shirts with checked patterns or white shirts with collars peeking out from underneath sweaters are inspired by the college look.

Kids shoes: seven-league boots and sandals

Kids shoes shouldn’t just fit well and provide a firm grip for all adventures. For kids to feel comfortable in them, kids shoes, no matter what brand, must also look great. When it comes to kids shoes, girls currently have the choice of turning into a princess in glittery ballet flats or conquering the adventure playground in iconic sneakers. Striped and wild patterned socks are worn visibly under shorts. There are also great kids shoes for boys, which are an essential part of a fashionable outfit. On formal occasions, boys can wear lace-up shoes made of black leather. In everyday life, sports shoes for kids (including sneakers) continue to be popular. Of course, boys will also find matching socks for healthy kids feet in Breuninger’s range.

Fun on the beach and in the water – beautiful swimwear for kids

When the holidays start or the family waits for summer with visits to the local pool, it’s time to get the latest swimwear for kids. When it comes to swimwear for girls, swimsuits with princess prints are right on trend. Colorful triangle bikinis and tankinis are also very popular. Essential accessories include beach sandals, sunglasses and beach bags. When it comes to swimwear for boys, shorts in all widths and lengths are a major theme.

Only the prettiest for the youngest

It’s never too early to give kids a sense of style. Parents love to see their children in cheerful and durable kids fashion. Even the youngest will enjoy wearing a tastefully put together outfit. Combine kids basics in trend colors with bright shirts, blouses and cardigans. This creates a kids-appropriate and fashionable look that adds a bit of joy to everyday life. Discover exclusive children’s fashion trends in Breuninger’s range and order highlights from the current collections for your kids.